Every season ended the same way: stock left over, panic markdowns and a margin that nobody was happy with. By the time the team saw a slow seller, the best moment to act had passed.
📖 Fashion retailer
Clearing the season without giving margin away
A fashion team learned to time markdowns instead of reacting to them.
Illustrative scenario — a composite of situations teams commonly face, not a description of a specific customer.
The situation
The turning point
The team started watching sell-through from the first weeks of the season, and tested markdown options before committing to any of them.
What changed
Three shifts
- 01
See slow sellers early
Sell-through tracking showed which styles were behind plan while there was still time.
- 02
Test before you cut
Different timings and depths were compared on sales, stock and profit.
- 03
Share stock where it sells
Remaining stock moved to the stores where demand was strongest.
The resultFewer panic markdowns, and a season that ended with a plan rather than a clear-out.
Told from the view of
Behind the story
Modules involved
📈 ForecastingSales Progress
Sell the season, not the leftovers.
Explore module →🏷️ PricingPricing & MarkdownThe right price at the right time.
Explore module →🛡️ InventoryScenariosTest the future before you live it.
Explore module →🚚 Supply chainFair ShareShare limited stock fairly and smartly.
Explore module →More stories
Keep reading
📖 Grocery retailerThe promotion that was a success — and an empty shelf
A great offer, a bare shelf by Tuesday. How a team planned the next one differently.
Read the story →📖 Multi-store retailerFrom hours of ordering to one morning reviewHow a planning team moved from building orders to reviewing exceptions.
Read the story →📖 Retail groupWhen finance and supply chain finally agreed on a numberOne shared view of stock, buying and budget.
Read the story →Recognise your own situation?
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